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Better Cotton Initiative

Better Cotton Clothing

All the clothing below is manufactured by companies who are members of the Better Cotton Initiative.


About Better Cotton

The better Cotton Initiative (BCI) is a not for profit organisation and is focused on developing higher environmental standards in the growing of cotton.

Garments using cotton grown to meet BCI standard are not organic.  However the focus is on careful use of water, chemical fertilizers and pesticides, to reduce the environmental footprint of cotton farming.

The cotton to a set of farm-level standards that cover issues like pesticide use, water use efficiency and worker health and safety. 

A set of tools is available to members of BCI members to support traceability and implement the program's Chain of Custody.


In their own words: "Our mission: to help cotton communities survive and thrive, while protecting and restoring the environment. We recognise the size of the challenge.

The environment is in danger, climate change at a tipping point, and the majority of cotton farmers and farm workers are in some of the world’s poorest, worst affected countries".


Find out more about the Better Cotton Initiative here.

Assists cotton communities flourish & protect the environment Certified Products

We are composed of the exact same atomic
matter as the mightiest mountains on this
planet and the brightest stars in the galaxy
Bradley Greive - The meaning of life

Cotton Roots


The T shirts have arrived! They look fantastic. These will go like hot cakes. My compliments to the chef....!

Nigel - Cardiff Rivers Group

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Cotton Roots is an established supplier of clothing which has an emphasis on quality garments alongside strong ethical and sustainable manufacture.

We believe in our motto “Company clothing with moral fibre”.

Each garment clearly shows any certifications each product has - just look at the icons above each image in the catalogue. We passionately support the principles of Fairtrade and are Fairtrade licensees ourselves.

Our Fairtrade, organic, Fair Wear, Fair Labour , sustainable range of clothing includes:- polo shirts, t shirts, jackets, fleece, aprons, caps shirts and blouses.

The branding of your garments with your company or organisations logo is part of our expertise. Top quality sustainably sourced thread is used. Where ever possible we use good quality water based inks for screen printed design.

Our blog gives an insight into the manufacture of our own brand Cotton Roots from the cotton farmer in India right through the delivery to our customers.


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